Tourism Trade Fairs are a well-established method of developing trade contacts and relations as a meeting point for the tourism trade, market place and source of inspiration. Tourism Trade Fairs are a well-established method of developing trade contacts and relations as a meeting point for the tourism trade, market place and source of inspiration. Vietnam Tourism Association is organising in conjunction with Vietnam National Administration of Tourism (VNAT) and Hanoi City People’s Committee, the Vietnam International Travel Mart (VITM) at the International Exhibition Center in Hanoi from 18-21 April 2013.VITM offers a branded exhibition platform, sub-divided into smaller exhibition spaces for product exhibitors, suppliers, and destinations. The idea of trade fairs is to create a collective space with the national and international travel trade coming to a single location and being able to meet and interact with a variety of products and attractions. The Mart is designed for the first time as a real “Travel Mart” for enterprises and the consumer and in response to the National Tourism Year 2013: Red River Delta – Haiphong, VITM 2013 follows the theme “Explore Red River Delta – Original Point of Vietnamese Culture”.ESRT will assist the VITM Organisers as a Conference partner and provide support to integrate the Responsible Tourism approach into the planning and implementation of the Trade Fair. Several activities are planned at VITM, such as the Responsible Tourism Day, Destination, Marketing and Product Workshops in the conference hall and Trade Presentations at the stands in the exhibition halls as well as cultural events, which will be addressed to the trade visitors and consumer audiences.